SEA Optimization

Your successful paid search strategy

We help you increase your website traffic and sales through an effective search engine advertising strategy.

Why SEA? Find out in statistics…

The SEA, youSearch Engine Advertising, allows you to promote your activities and attract potential customers through advertisements placed at the top of search results on search engines including Google.

The following statistics illustrate the importance of SEA for your businesses

People click on Google ads when they respond to their search
According to a Search Engine Journal survey,49 % of Google users say they click on ads when looking for information about products or services
The average conversion rate of Google Ads ads for commercial searches
Businesses say investing in paid search is a priority for their digital marketing strategy
According to Google, businesses that use Google Ads generate on average 2 $ income forevery dollar spent on the platform.

The benefits that an SEA strategy offers your business:

SEA paid referencing allows your company to have
  • A increased visibility and quickly possible on search engine
  • And precise targeting of your audiences for more relevant results
  • The complete control of your advertising budget to optimize your advertising expenses
  • And Return on investment (ROI) clearly measurable.
  • The possibility of test different advertising messages and adjust your campaigns accordingly
  • The targeted traffic generation on your business website
  • A potential for increase your click through rate (CTR) and conversion rate
  • Real-time monitoring of campaign performance and some profitability of each keyword

SEA : How it works at Risefires agency

Tell us your goals
Before starting your SEA campaign, we clearly define with you the objectives you want to achieve. For example, you may want to increase traffic to your website, generate qualified leads, or increase sales of your products or services.
The keyword research step
According to Semrush, thekeyword research is a crucial step in SEA. That's why we choose keywords that are relevant to your business. We use tools like Google Keyword Planner to come up with keyword ideas and to estimate search volume and cost per click (CPC) for each keyword.
The step of creating your campaign
Once your keywords are carefully chosen, we create your campaign for you using an advertising platform such as Google Ads. We define your budget, geo-targeting, type of ad you want to use, etc.
Setting up monitoring
It is important to set up a follow-up to measure the results of your SEA campaign. Our team uses tools such as Google Analytics to track the number of clicks, conversion rate, cost per click, etc. We help you set the budget you're willing to spend on each ad campaign and set bids for each keyword to optimize your campaign performance.

Need help to succeed in your paid referencing? The entire Risefires team is deployed to support you

Do you have difficulty optimizing your advertising campaigns on search engines, especially Google? Don't worry anymore or throw away your money! Choosing to collaborate with Risefires is opting for profitable SEA. With us, you benefit from
Our technical expertise
Our SEA specialists have in-depth knowledge of online advertising tools and platforms. They can help you develop effective advertising campaigns to achieve your business goals.
Optimization of your budget
The challenge of our paid search specialists is to optimize your advertising budgets so as to maximize your expenses where they will have the most impact. Thus, the companies we support obtain a higher return on investment (ROI) from their advertising campaigns.
Competition analysis
With tools to perform in-depth competitive analysis, our SEA experts help you develop paid search strategies that can help you stand out from your competition.
Monitoring and evaluation
At Risefires, we continuously track ad campaigns, measure results, and make real-time changes. This allows us to adapt our strategy according to the results obtained from our clients.